![]() You can head over to the How to Setup Your Pinterest Ads Reporting to Know if Your Ads Are Working (or not) to see how you should set up your reporting table. Total checkout value: total amount of sales.Conversions: how many conversions you’ve had.Pin Clicks: how many people looked closer at your ad.I’m giving you the list of metrics I track and you may need to add or remove some depending on your business goals. How do I optimize Pinterest ads?īefore we talk about how to optimize your Pinterest ads we need to understand what metrics to track. We are going to cover some of that in this post. If they aren’t effective for you chances are you’ve got messaging or offer issues. I have clients who are pulling a 200% return on ad spend because they have their audience and offer hammered down to a science. Pinterest ads when you know your audience, know where they are in their customer journey & have a proven offer are very effective. Are Pinterest ads effective?īefore we dive into how to optimize your Pinterest ads we should talk whether or not they’re effective. I want to share what metrics to track and common pitfalls you can avoid when running your ads. I was half tempted to not write this post because this is what people pay me to do for them. I got my ads running but now I need to know how to optimize them. How do you optimize Pinterest ads? I have a lot of comments and emails coming from YouTube on this topic.
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